{"id":2802,"date":"2016-09-06T02:11:53","date_gmt":"2016-09-06T09:11:53","guid":{"rendered":"http:\/\/softwareengineeringdaily.com\/?p=2802"},"modified":"2021-11-05T03:01:05","modified_gmt":"2021-11-05T10:01:05","slug":"facebook-relationship-algorithms-with-jon-kleinberg","status":"publish","type":"post","link":"https:\/\/softwareengineeringdaily.com\/2016\/09\/06\/facebook-relationship-algorithms-with-jon-kleinberg\/","title":{"rendered":"Facebook Relationship Algorithms with Jon Kleinberg"},"content":{"rendered":"<p><img decoding=\"async\" data-attachment-id=\"2475\" data-permalink=\"https:\/\/softwareengineeringdaily.com\/2016\/04\/19\/googles-container-management-brendan-burns\/brendan-burns\/\" data-orig-file=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/brendan-burns.jpg?fit=175%2C175&amp;ssl=1\" data-orig-size=\"175,175\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"brendan-burns\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/brendan-burns.jpg?fit=175%2C175&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/brendan-burns.jpg?fit=175%2C175&amp;ssl=1\" class=\"alignright size-full wp-image-2475\" style=\"border-radius: 50%; border: 1px solid #000000; max-width: 175px; max-height: 175px;\" src=\"https:\/\/i0.wp.com\/infosci.cornell.edu\/sites\/infosci\/files\/styles\/300_square\/public\/JonK1.jpg?resize=175%2C175\" width=\"175\" height=\"175\" data-recalc-dims=\"1\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Facebook users provide lots of information about the structure of their relationship graph. Facebook uses that information to provide content and services that are expected to be important to users. If Facebook knows who the most important people in my life are, Facebook can use that knowledge to serve me content that is more relevant to me.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Jon Kleinberg studied Facebook network structures together with Lars Backstrom, creating a paper called \u201cRomantic Partnerships and the Dispersion of Social Ties: A Network Analysis of Relationship Status on Facebook\u201d. The goal of this study was to find a metric that could help rank the strength of relationships on Facebook, and the results have implications for sociology as well as the way that we think about building social networks.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Jon is a professor of Computer Science at Cornell, and wrote the textbook \u201cAlgorithm Design\u201d which I used in college, so it was a privilege to get to talk to him.<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook users provide lots of information about the structure of their relationship graph. Facebook uses that information to provide content and services that are expected to be important to users. If Facebook knows who the most important people in my life are, Facebook can use that knowledge to serve me content that is more relevant<\/p>\n","protected":false},"author":1,"featured_media":2807,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"[podcast] Facebook Relationship Algorithms with Jon Kleinberg @facebook #sociology #algorithms","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1363,1069,1085,14],"tags":[36,1760],"class_list":["post-2802","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-episodes","category-greatest-hits","category-hackers","category-podcast","tag-facebook","tag-social-networks"],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Relationship Algorithms with Jon Kleinberg - Software Engineering Daily<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/softwareengineeringdaily.com\/2016\/09\/06\/facebook-relationship-algorithms-with-jon-kleinberg\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Relationship Algorithms with Jon Kleinberg - Software Engineering Daily\" \/>\n<meta property=\"og:description\" content=\"Facebook users provide lots of information about the structure of their relationship graph. 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