{"id":2410,"date":"2016-04-07T17:01:51","date_gmt":"2016-04-08T00:01:51","guid":{"rendered":"http:\/\/softwaredaily.wpengine.com\/?p=2410"},"modified":"2021-11-05T00:32:34","modified_gmt":"2021-11-05T07:32:34","slug":"transactional-email-software-jr-jasperson","status":"publish","type":"post","link":"https:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/","title":{"rendered":"Scaling Email with J.R. Jasperson"},"content":{"rendered":"<p><img decoding=\"async\" data-attachment-id=\"2411\" data-permalink=\"https:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/jr-jasperson\/\" data-orig-file=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?fit=175%2C175&amp;ssl=1\" data-orig-size=\"175,175\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"jr-jasperson\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?fit=175%2C175&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?fit=175%2C175&amp;ssl=1\" class=\"alignright size-full wp-image-2411\" style=\"border-radius: 50%; border: 1px solid #000000;\" src=\"https:\/\/i0.wp.com\/softwaredaily.wpengine.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?resize=175%2C175\" alt=\"jr-jasperson\" width=\"175\" height=\"175\" srcset=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?w=175&amp;ssl=1 175w, https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/jr-jasperson.jpg?resize=80%2C80&amp;ssl=1 80w\" sizes=\"(max-width: 175px) 100vw, 175px\" data-recalc-dims=\"1\" \/><\/p>\n<h3>\u201cAs the scale continues to increase, certain effects of architecture become less and less efficient.\u201d<\/h3>\n<p>When you spend money online, you expect a receipt to come in your email. When you register for a new web site, you need to verify your sign up in your email. These types of emails are called \u201ctransactional email\u201d and sending these types of email at scale is a complex engineering task.<\/p>\n<p>J.R. Jasperson is the chief architect at SendGrid, a transactional email platform. On this episode, we discuss how email works&#8211;from the basics to the massive scale that SendGrid operates on. We also talk about email spam and fraud in detail.<\/p>\n<h3>Questions<\/h3>\n<ul>\n<li>Why is transactional email important for software engineers?<\/li>\n<li>What are the engineering problems associated with sending lots of emails?<\/li>\n<li>Where can emails \u201cfall through the cracks\u201d so to speak?<\/li>\n<li>What are the scaling issues you face and how have you dealt with them?<\/li>\n<li>How is scaling an email service different from scaling a high-availability website like Netflix?<\/li>\n<li>What did you learn from the previous \u201ctech crashes\u201d and how does it reflect on the current climate?<\/li>\n<li>What is an engineering problem around email that you would never have encountered in another business?<\/li>\n<\/ul>\n<h3>Links<\/h3>\n<ul>\n<li><a href=\"https:\/\/sendgrid.com\/\">Sendgrid<\/a><\/li>\n<li><a href=\"https:\/\/en.wikipedia.org\/wiki\/Simple_Mail_Transfer_Protocol\">SMTP<\/a><\/li>\n<li><a href=\"http:\/\/www.samlogic.net\/articles\/mail-server.htm\">Mail server<\/a><\/li>\n<li><a href=\"https:\/\/aws.amazon.com\/ses\/\">Amazon SES<\/a><\/li>\n<li><a href=\"http:\/\/kafka.apache.org\/\">Kafka<\/a><\/li>\n<li><a href=\"https:\/\/en.wikipedia.org\/wiki\/Egress_filtering\">Egress filtering<\/a><\/li>\n<li><a href=\"https:\/\/www.quora.com\/What-does-the-phrase-Nobody-ever-got-fired-for-choosing-IBM-mean\">&#8220;Nobody ever got fired for choosing IBM&#8221;<\/a><\/li>\n<li><a href=\"https:\/\/twitter.com\/jrjasperson\">J.R. on Twitter<br \/>\n<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u201cAs the scale continues to increase, certain effects of architecture become less and less efficient.\u201d When you spend money online, you expect a receipt to come in your email. When you register for a new web site, you need to verify your sign up in your email. These types of emails are called \u201ctransactional email\u201d<\/p>\n","protected":false},"author":2,"featured_media":2412,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1363,1079,14],"tags":[74,435,63,357],"class_list":["post-2410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-episodes","category-cloud-engineering","category-podcast","tag-architecture","tag-email","tag-kafka","tag-networking"],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Scaling Email with J.R. Jasperson - Software Engineering Daily<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scaling Email with J.R. Jasperson - Software Engineering Daily\" \/>\n<meta property=\"og:description\" content=\"\u201cAs the scale continues to increase, certain effects of architecture become less and less efficient.\u201d When you spend money online, you expect a receipt to come in your email. When you register for a new web site, you need to verify your sign up in your email. These types of emails are called \u201ctransactional email\u201d\" \/>\n<meta property=\"og:url\" content=\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\" \/>\n<meta property=\"og:site_name\" content=\"Software Engineering Daily\" \/>\n<meta property=\"article:published_time\" content=\"2016-04-08T00:01:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-05T07:32:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"245\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pranay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@software_daily\" \/>\n<meta name=\"twitter:site\" content=\"@software_daily\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pranay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\"},\"author\":{\"name\":\"Pranay\",\"@id\":\"https:\/\/softwareengineeringdaily.com\/#\/schema\/person\/609dd9667c84e7f6b8406a7a1bd2fb5c\"},\"headline\":\"Scaling Email with J.R. Jasperson\",\"datePublished\":\"2016-04-08T00:01:51+00:00\",\"dateModified\":\"2021-11-05T07:32:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\"},\"wordCount\":228,\"publisher\":{\"@id\":\"https:\/\/softwareengineeringdaily.com\/#organization\"},\"image\":{\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1\",\"keywords\":[\"Architecture\",\"Email\",\"Kafka\",\"Networking\"],\"articleSection\":[\"All Content\",\"Cloud Engineering\",\"Podcast\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\",\"url\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\",\"name\":\"Scaling Email with J.R. Jasperson - Software Engineering Daily\",\"isPartOf\":{\"@id\":\"https:\/\/softwareengineeringdaily.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1\",\"datePublished\":\"2016-04-08T00:01:51+00:00\",\"dateModified\":\"2021-11-05T07:32:34+00:00\",\"breadcrumb\":{\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1\",\"width\":720,\"height\":245},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/softwareengineeringdaily.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Scaling Email with J.R. Jasperson\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/softwareengineeringdaily.com\/#website\",\"url\":\"https:\/\/softwareengineeringdaily.com\/\",\"name\":\"Software Engineering Daily\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/softwareengineeringdaily.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/softwareengineeringdaily.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/softwareengineeringdaily.com\/#organization\",\"name\":\"Software Engineering Daily\",\"url\":\"https:\/\/softwareengineeringdaily.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/softwareengineeringdaily.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2024\/01\/cropped-sed_website_banner.png?fit=549%2C169&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2024\/01\/cropped-sed_website_banner.png?fit=549%2C169&ssl=1\",\"width\":549,\"height\":169,\"caption\":\"Software Engineering Daily\"},\"image\":{\"@id\":\"https:\/\/softwareengineeringdaily.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/software_daily\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/softwareengineeringdaily.com\/#\/schema\/person\/609dd9667c84e7f6b8406a7a1bd2fb5c\",\"name\":\"Pranay\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/softwareengineeringdaily.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e85f4744ae484bd83dca0d08c8ce0625?s=96&d=retro&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e85f4744ae484bd83dca0d08c8ce0625?s=96&d=retro&r=pg\",\"caption\":\"Pranay\"},\"url\":\"https:\/\/softwareengineeringdaily.com\/author\/pranay\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Scaling Email with J.R. Jasperson - Software Engineering Daily","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/","og_locale":"en_US","og_type":"article","og_title":"Scaling Email with J.R. Jasperson - Software Engineering Daily","og_description":"\u201cAs the scale continues to increase, certain effects of architecture become less and less efficient.\u201d When you spend money online, you expect a receipt to come in your email. When you register for a new web site, you need to verify your sign up in your email. These types of emails are called \u201ctransactional email\u201d","og_url":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/","og_site_name":"Software Engineering Daily","article_published_time":"2016-04-08T00:01:51+00:00","article_modified_time":"2021-11-05T07:32:34+00:00","og_image":[{"width":720,"height":245,"url":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245","type":"image\/jpeg"}],"author":"Pranay","twitter_card":"summary_large_image","twitter_creator":"@software_daily","twitter_site":"@software_daily","twitter_misc":{"Written by":"Pranay","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#article","isPartOf":{"@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/"},"author":{"name":"Pranay","@id":"https:\/\/softwareengineeringdaily.com\/#\/schema\/person\/609dd9667c84e7f6b8406a7a1bd2fb5c"},"headline":"Scaling Email with J.R. Jasperson","datePublished":"2016-04-08T00:01:51+00:00","dateModified":"2021-11-05T07:32:34+00:00","mainEntityOfPage":{"@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/"},"wordCount":228,"publisher":{"@id":"https:\/\/softwareengineeringdaily.com\/#organization"},"image":{"@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1","keywords":["Architecture","Email","Kafka","Networking"],"articleSection":["All Content","Cloud Engineering","Podcast"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/","url":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/","name":"Scaling Email with J.R. Jasperson - Software Engineering Daily","isPartOf":{"@id":"https:\/\/softwareengineeringdaily.com\/#website"},"primaryImageOfPage":{"@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage"},"image":{"@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1","datePublished":"2016-04-08T00:01:51+00:00","dateModified":"2021-11-05T07:32:34+00:00","breadcrumb":{"@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#primaryimage","url":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1","contentUrl":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1","width":720,"height":245},{"@type":"BreadcrumbList","@id":"http:\/\/softwareengineeringdaily.com\/2016\/04\/07\/transactional-email-software-jr-jasperson\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/softwareengineeringdaily.com\/"},{"@type":"ListItem","position":2,"name":"Scaling Email with J.R. Jasperson"}]},{"@type":"WebSite","@id":"https:\/\/softwareengineeringdaily.com\/#website","url":"https:\/\/softwareengineeringdaily.com\/","name":"Software Engineering Daily","description":"","publisher":{"@id":"https:\/\/softwareengineeringdaily.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/softwareengineeringdaily.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/softwareengineeringdaily.com\/#organization","name":"Software Engineering Daily","url":"https:\/\/softwareengineeringdaily.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/softwareengineeringdaily.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2024\/01\/cropped-sed_website_banner.png?fit=549%2C169&ssl=1","contentUrl":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2024\/01\/cropped-sed_website_banner.png?fit=549%2C169&ssl=1","width":549,"height":169,"caption":"Software Engineering Daily"},"image":{"@id":"https:\/\/softwareengineeringdaily.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/software_daily"]},{"@type":"Person","@id":"https:\/\/softwareengineeringdaily.com\/#\/schema\/person\/609dd9667c84e7f6b8406a7a1bd2fb5c","name":"Pranay","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/softwareengineeringdaily.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e85f4744ae484bd83dca0d08c8ce0625?s=96&d=retro&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e85f4744ae484bd83dca0d08c8ce0625?s=96&d=retro&r=pg","caption":"Pranay"},"url":"https:\/\/softwareengineeringdaily.com\/author\/pranay\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/softwareengineeringdaily.com\/wp-content\/uploads\/2016\/04\/smtp.jpg?fit=720%2C245&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p7GuoD-CS","_links":{"self":[{"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/posts\/2410"}],"collection":[{"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/comments?post=2410"}],"version-history":[{"count":0,"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/posts\/2410\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/media\/2412"}],"wp:attachment":[{"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/media?parent=2410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/categories?post=2410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/softwareengineeringdaily.com\/wp-json\/wp\/v2\/tags?post=2410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}